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Your customers expect more from you than ever before…. do you know how to meet their rising expectations?
More and more, people want to do business with organizations whose values match theirs. They want to be cared for, and they want to feel CONNECTED.
That’s a golden opportunity for ethical businesses who genuinely care for the wellbeing of their employees and customers.
For my clients at LUX*, COVID shutdowns provided an opportunity to extend their shining service culture into the realm of CARE.
They’ve found new ways to care for their guests and along the way, they’ve increased the value they offer.
The lesson? Authentic Care is not only compatible with a robust business. It’s increasingly ESSENTIAL to your organization’s success.
Listen to this interview with LUX* COO Dominik Ruhl to learn more…
#VideoPosts #ServiceLeadership #GlobalService #BestPractices
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Below is an Autogenerated Transcript
Ron: Now we’re talking about this next transformation from shining service to caring about what matters. From an operations standpoint, give us some examples of the things you’re really proud of.
Dominik: Well, obviously, the Shining Service was always something that you could really, it was very easy to share and to market in a way. But now, when it comes to the caring approach, it’s a little bit more subtle. What do we do for guests so that they’re looked after better? Obviously, the culinary is a big thing, and even though many of my colleagues have gone vegetarian, have gone vegan, I’m not quite there yet. But 80% without even knowing, just because my wife is vegetarian, I said, “Okay, when we are at home, I’ll eat what you eat.” and I’m very happy with it. And even myself, I learned that vegetarian and vegan food can be quite delicious.
But in the hotel now, we see more and more people, they want to eat as healthy when they travel as when they’re at home. To the to the point that there’s now whole tour operators that really just focus on this and organizations that only promote vegan hotels.
Ron: It’s not just what the guest wants to eat or what we’re offering to the guests, but the source of the food, the way it’s grown, what’s happening in the kitchen, what you’re doing with the food waste that’s leftover at the end and a lot of that is operational.
Dominik: Yeah, and a lot of it even now that we are about to open LUX* Grand Baie, I’m learning new things on how you can use the same produce,but make sure by the time it’s eaten it’s actually more beneficial.y the way they cook it, by the way they store it, by the way you wash it and yeah, and where you get it from. We have a whole section on menus where we really try to get everything locally from wherever we operate, and I mean to the point where we built a farm just to try and okay, we want to- A) Give employment to somebody who’s from the region.
B)Make sure that there’s no pesticides, which is still not that common, and that we have the shortest possible distance from the table.
We bring people into the farm. They can eat there, they can pick their own produce and cook their own meal. I think SALT is probably the the best example where we’ve really taken the local, the best dishes you can make, adjust them a little bit to make them look maybe a little bit different than they would look in a Mauritian home, but it allows people to experience food, healthy food, that otherwise they might be a little bit more hesitant to experiment.
I think SALT has done a fabulous job with that.